Internet Marketing – F500 Statistical Breakdown – the Road Ahead
by Gary ~ January 4th, 2009Hello again. Today I have some very interesting statistics for you to look at.
I have analysed the 116 people on my blogeroo (blogroll – but I compare it to a kangaroo coz I use it to hop around from blog to blog, hence blogeroo) and the relative activity that I see from those people as I visit all the blogs. You see, I am one of those people who actually READ the blog owner’s entry and then I skim read what others are doing and the comments they are making. Hence, unlike so many others, I can tailor my comment to what the actual blog owner wants to talk about and GIVE value. So I have a VERY good idea of who is who and the personal traits of most of the bloggers.
I know who blathers in with a COMPLETELY off-topic blast of steam. I know who stays on topic. I know who the GIVERS are and I know who the TAKERS are. But, above all, I know who is active and who is not.
Like I said, at the moment of writing this post, I currently have 116 people on my blogeroo. So, based on my observations on all the posts that I visit, I have categorised those people. Here are the results:
VERY ACTIVE – 19 people representing 16%
ACTIVE – 18 people representing 16%
OCCASIONALLY ACTIVE – 36 people representing 32%
COMPLETELY INACTIVE – 41 people representing 35%
WERE VERY ACTIVE BUT GONE STONE COLD – 2 people representing 1%
Now, what is this telling us?
Broadly, one third are either very active or active, one third are occasionally active and one third (actually a bit more) are either completely inactive or dead as a doornail with the project.
How AMAZING is this?
Have you ever heard the following saying? “Some people make things happen, some people watch things happen and some people ask ‘what happened?'”
Most large groups of people can be divided into thirds, very much like that saying above. But it has always been my contention that every third can also be divided into sub-sets of thirds too.
I don’t want to get too over-analytical here but what is this sample analysis telling us?
OK. First a small rider – I haven’t visited EVERY blog – well, some you simply cannot because they either don’t exist, or if they do, they are just a name with a standard wordpress welcome text sitting in them.
Next, I know that certain groups have formed and some people may be more active in one group than in others. But, like I said, I have visited a LOT of blogs and I see names (and “I see DEAD people” too. A small joke, folks, no nastiness intended).
So, extrapolating my findings here across the entire F500 (Fortunate 500) what does this tell us, statistically?
VERY ACTIVE – 80 people (16% of 500)
ACTIVE – 80 people (16% of 500)
OCCASIONALLY ACTIVE – 160 people (32% of 500)
COMPLETELY INACTIVE – 175 people (35% of 500)
WERE VERY ACTIVE BUT GONE STONE COLD – 5 people (1% of 500)
Well, those are the statistical figures. But I can tell you all categorically that there are only 37 people either very active or active. So, out of deference to the above statistics, let’s say that the top two categories (ie VERY ACTIVE or ACTIVE), which is some 160 people, is the sum total of people who are doing anything at all, what happened to the other 340 people? And if only 40 or so are really doing anything then why should I want to retain any more than those 40 on my blogeroo? Why would anybody? Dead wood is dead wood.
Do you agree or disagree with my observations and/or methodology?
Also, one more consideration for you to ponder…
Now that the latest “BIG THING” has hit the web – Web Prosperity – with all its massive promises of great wealth for very little activity, I expect that even some of the active and very active members of this Alex Jeffreys Internet Marketing and Mentoring program will have their attention side-tracked and their efforts split, diverted and diluted. I would expect that almost every occasional and completely inactive member of the F500 will race across there like maniacs to get that push-button cure that they so DESPERATELY crave and seek. Massive wealth for zippo! Yippee! “At last I’ve found it. My holy grail!” (And if anyone quotes that out of context… watch out! Bad-Gazza isn’t bad for no reason.)
Me? Yeah. I’ll observe this “latest opportunity.” I may even join on the off-chance that it might be different to all the other MLM’s that I have been in that have ALL crashed and burned leaving a trail of destruction and ruined lives in their wakes.
But just remember this – BIG WARNING TO FOLLOW HERE – the push button, matrix, “we do EVERYTHING for you and will make you fabulously RICH” scheme is OWNED by somebody else. With a flick of a switch they can DUMP you like yesterday’s dinner in your gullet (sorry for the analogy, but they can). In YOUR business YOU own it. YOU do. YOU.
Come on, bash me up. Tell me I am wrong with all this. Convince me that I am reading this all incorrectly. You can sway me if you have a convincing argument. I can usually be talked around if somebody has a more compelling or accurate appraisal than my own of any given situation.
I welcome your thoughts on all of this. Over to you …
Gary Simpson









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